“Fundraising is the gentle art of teaching the joy of giving.” Hank Rosso
At The Fundraising Agency, our vision is Giving Confidence, and we believe in philanthropic fundraising. We are realistic about resources and timelines, and we understand the impact and interrelatedness of fundraising investment across the entire organisation, especially in the early stages.
Our Founder and Managing Director, Sarah Barrer, has almost 20 years of specialist philanthropic fundraising experience, and has facilitated more than 250 strategic planning workshops with not for profit Boards around New Zealand, from volunteer-led charities through to large NGOs.
Since 2012, we have had the pleasure of drawing on the knowledge and expertise of many experienced practitioners, continually testing and strengthening Sarah's fundraising methodology into the practice framework we use today.
This approach embeds philanthropy over time, strengthens organisational capability and creates long-term financial sustainability.
We take the time to understand how you and your organisation work, and what systems and processes you already have in place and that are working well. Our consultants support and help to build only what is needed, while strengthening what already exists where possible.
If you only invest in one area in 2027, make sure it's Gifts in Wills.
About $27 billion passes through New Zealand estates each year. Charities receive about $320 million of it, which is 1.3%. Lift that to 5% and gifts in wills reach around $4 billion a year within 20 years. About $1 billion of that will arrive anyway as more New Zealanders die. The other $3 billion depends on charities being ready to receive it.
55% of New Zealand adults have a will. 6% of those wills include a charity, against just under 14% in the United Kingdom.
52% of more than 3,000 New Zealand donors are interested in leaving a gift in their will. 17% already have one.
With her inbuilt enthusiasm Sarah has a unique way of connecting and engaging with donors. Sarah understands the delicacy of the donating journey, the importance of genuine stewardship and staying the distance. She is the perfect partner.
SIR DONALD MCKINNON
Why now?
It’s always a good time to review your financial resilience, and ensure you are planning for sustainability rather than simply hoping for it. Right now, something new is also happening. Unprecedented levels of capital - trillions of dollars worldwide - are beginning to move between generations due to the Great Wealth Transfer.
It was logical to me to invest in working with a fundraising team at the top of their field. TFA provided on-the-job training and walked alongside our team, upskilling them along the way.
MANDY KENNEDY, CEO RMHSI
Client testimonials